The store only sold locally, but with the help of Mikio’s friends and colleagues, they have now setup an Instagram account and a website and online delivery service, which allows them to sell all across Japan. Toki actually requested help from fans to get it all setup.
The idea behind this collaborative effort came from the fact that they were not selling enough to keep the store open. A big reason for this is that the location of the store, Awaji Island, is not close to other large city centers or on any of the bullet train lines, which bring lots of customers. All of this meant that when the pandemic arrived, even fewer people travelled to the island, leading to far less buyers.
You can read the full message Toki sent translated here. He even goes on to mention that Mikio’s first daughter just started middle school on the island and his second daughter is also growing nicely and healthy.
Those of us that live overseas can’t really buy any of the food, but we can buy T-shirts and DVD’s from the “My Little God” collection, which goes to Mikio. See links at the bottom of this post.
Speaking of that, some of the products sold at the new store even come with a “My Little God” clear file (folder).